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Beauty Industry, Beauty Launches

Banana Boat Recruits Busy Philipps

The actress will be promoting the brand's 'Best Summer Ever' sweepstakes.

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By: Jamie Matusow

Editor-in-Chief

Banana Boat sunscreen, and its manufacturer, Energizer Personal Care, will be collaborating with Busy Philipps. The actress and mother of two will be promoting the brand’s ‘Best Summer Ever’ Sweepstakes.

Banana Boat’s Facebook Fan page is featuring the ‘Wheel of Fun,’ where consumers can ‘spin’ for a chance to win daily prizes, including gift cards, gift baskets, and movie passes – as well as the Grand Prize, a trip to a “Treesort” – a tree house resort.

In conjunction with the promotion, four new products are launching: Banana Boat’s Triple Defense Sunscreen for Men Lotion and Clear UltraMist; Kids Free Clear UltraMist; Sport Performance Clear UltraMist with Powerstay Technology; and Protect & Hydrate Sunscreen Clear UltraMist.

Carla Luca, Senior Brand Manager of Banana Boat brand sunscreens, said, “Each product also offers multi-skin benefits that go beyond UVA/UVB protection to meet consumer needs.”

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